Extension and Communication Management

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Extension and Communication Management

The department of Extension Education and Communication Management, Faculty of Community Science was established in 1973 with undergraduate degree programme. The Master Degree Programme was introduced after declaration of this department as full-fledged department in the year 1998. Further the Ph.D degree Programme has been started in the year 2010. It is housed under the complex of Directorate of Extension Education, Assam Agricultural University, Jorhat.

It has been playing a pioneer role in the growth and development of extension and communication management with specific reference to education, training and research in extension education.

The department has successfully completed  three externally funded  research projects namely NATP(CGP) funded by ICAR, one Network project funded by DRWA, Bhubeneswar, and one adhoc project funded by NTRF , Kolkata. Besides two projects under AICRP-Home Science also has been successfully completed. One logistic model developed under Network project was highlighted at national level and popularized among the extension professionals. . Presently the Project “AICRP-Home Science” and the project “Rural tourism for sustainable livelihood security” are  going on in the department.

            Six  prestigious awards namely “Young Scientist award” from Indian Society of Extension in 1998 and “Swami Sahajanand Saraswati Extension Scientist/Worker award” from ICAR, New Delhi in 2001, The outstanding participant awards of the summer school at BCKV, West Bengal in 2016, Young Professional Awards received in the National Conference on  “ Increasing farmers income, prosperity and food security in India” 2021, Young Scientist Award, 2021 by “Vigyan Barta”, Excellence in Teaching Award in 2022 were conferred to the faculties of this department. Further the faculty member received “Andre Mayer Research Fellowship Award” from FAO for conducting research on “Women in Agriculture”.

 Vision  

     To achieve academic excellence along with research and extension.

Mission

      ·         To impart adequate knowledge and skill to the students to be competitive professional to meet the needs of the society.
·         To programme research activities focusing need based relevancy in the society.
·         To establish a permanent counseling centre for the needy section of the society for social and economic empowerment.
·         To develop linkages with rural development department both at Government and private sectors.  

UG Courses
# Course No. Course Title Course Credit Syllabus
1 EECM 122 * Women in Agriculture 2(2 + 0)
2 EECM 223 * Extension Training Management 3(1 + 2)
3 EECM 313(b) * Print Journalism 3(1 + 2)
4 EECM 322 * Project Management 2(1 + 1)
5 EECM 323(b) * Electronic journalism 3(1 + 2)
6 EECM 4110(a) * Digital Advertising 0(0 + 0)
7 EECM 4110(b) * Web designing and Multimedia production 0(0 + 0)
8 EECM-112(a) Extension and Rural Development 2(2 + 0)
9 EECM-112(b) * Introduction to Rural Sociology 2(2 + 0)
10 EECM-213 Programme Development for Rural Families 3(1 + 2)
11 EECM-313(a) * Diffusion and Adoption of Homestead Technologies 3(2 + 1)
12 EECM-323(a) * Information and Communication Technology 3(1 + 2)
* courses are compulsory
Masters Courses
# Course No. Course Title Course Credit Syllabus
1 EECM -501 * Global Extension System 3(3 + 0)
2 EECM -505 * Dynamic Communication skills 3(1 + 2)
3 EECM 502 * Development Communication 3(2 + 1)
4 EECM 503 * ICT and New Media 4(1 + 3)
5 EECM 504 Technology Transfer and Management 3(1 + 2)
6 EECM 506 Participatory Programme Management 3(1 + 2)
7 EECM 507 Organizational Development and Human Resource Development 2(1 + 1)
8 EECM 508 Educational Technology 3(2 + 1)
9 EECM 509 Group Dynamics 2(2 + 0)
10 EECM 510 Community Development and Outreach 3(2 + 1)
11 EECM 511 Climate Change Management 2(1 + 1)
12 EECM 512 Gender Sensitization For Empowerment 2(2 + 0)
* courses are compulsory
PhD Courses
# Course No. Course Title Course Credit Syllabus
1 EECM 601 * Managerial Skills for Extension Professionals 3(2 + 1)
2 EECM 602 * Impact Assessment of Development Programmes 3(1 + 2)
3 EECM 603 Scaling Techniques for Behaviour Research 3(1 + 2)
4 EECM 604 Design and Development of E-extension Project 3(0 + 3)
5 EECM 605 Sustainable Livelihood Systems 2(1 + 1)
6 EECM 606 Extension Research Project Management 3(1 + 2)
7 EECM 607 Media Application and Product Promotion 4(2 + 2)
8 EECM 608 Advocacy and Behavior Change Management 3(1 + 2)
* courses are compulsory
Projects
    • Central Institute of Women in Agriculture- ICAR, Bhubaneswar sponsored project on "Homestead Farming System Models for Enhancing Income and Nutritional Security of Women Farmers", project cost Rs.8176600 Lakh

      The project Homestead Farming System Models for Enhancing Income and Nutritional Security of Women Farmers is an applied research under which women friendly homestead farming system models for semi-arid, humid and coastal region of India will be scientifically validated. And socioeconomic empowerment: through higher income, nutrition and risk reduction due to adoption of recommended homestead farming system models will be targeted under the project.

    • Assam Agricultural University sponsored project on "Rural Tourism for Sustainable Livelihood Security", project cost Rs.4 Lakh
    • ICAR sponsored project on "AICRP on Home Science (Extension and Communication Management)",
    • Save the Children sponsored project on "Compilation report on public and private schemes for tea garden women worker", project cost Rs.946 Lakh implemented in 2019. (PI/Co-PI/Associated Scientist : Dr. Sayanika Borah)
    • National Tea Research Foundation (NTRF) sponsored project on "Knowledge of women tea plantation workers regarding nutrition. health and hygiene", project cost Rs.5 Lakh implemented in 2010. (PI/Co-PI/Associated Scientist : Dr. Juliana Sarmah)

Our Faculties

Dr. Mayuri Bora

(i/c) Head

Dr. Gitasree Goswami

Assistant Professor

Dr. Anadi Ranjan Saikia

Assistant Professor

Dr. Pompy Malakar

Assistant Professor

Dr. Sayanika Borah

Assistant Professor

ecm_csc[at]aau.ac.in